According to the WEF, the textile industry is currently the second most polluting industry after oil. Despite this, the demand for clothing should continue to grow, from 62 million tons in 2015 to 102 million tons in 2030, while their useful life has been declining since the 2000s with the emergence of fast fashion. This factor, combined with a very low recycling rate - less than 1% of the materials used - leads to increasing pressure on resources.
In addition, knowing that your baby will change clothes 4-5 times in size during his first year, mountains of clothes that are too small will pile up in your home as she/he grows. Inevitably, many of them will not be reused and will end up in boxes or in the trash.
Our solution? Renting, and here's why:
Every time you rent a baby/maternity box, you save all the water, electricity and greenhouse gas emissions used to produce new pieces.
Rental reduces discarded and dumped clothes. One third of mothers-to-be and parents have thrown away their perfectly wearable maternity/baby clothes because they no longer know what to do with them.
Thanks to rental, we extend the useful life of clothes to several moms-te-be and babies.
All the clothes that make up our boxes are carefully selected with equal quality of new. When they are no longer rentable but still usable, we redistribute them free of charge to various associations.